Explain your product in four frames

Start with a story rather than a list of video models. Show the customer situation, product action, verifiable result and next step. The same storyboard can guide a carousel, presentation or short video. Prepare a brief here; video production needs a separate check of tools, rights and cost.

Three steps to a useful result

1. Choose one situation

For example, a colleague needs the enquiry-handling procedure. Show a real problem without exaggerating.

2. Connect each frame to evidence

Use a permitted screenshot for an interface. Label an original illustration as a concept. Third-party gallery examples are not your portfolio.

3. Create RU and EN versions

Keep the artwork text-free. Store headings, subtitles and calls to action in separate language layers. Check line length on a phone.

See the example

Practice storyboard, 4 × 5 seconds:
1. Problem: “Where is the procedure?” — a work folder.
2. Action: a selected document becomes a draft checklist.
3. Review: the manager clarifies an uncertain step.
4. Next step: “Try it on one routine.”
This is a script, not a completed video.

Review before using

• Every frame has a purpose, caption and source.
• Russian and English captions are separate.
• Music, faces and images have appropriate usage permission.

How to measure value

Compare accepted frames and revision rounds. Viewing metrics require actual publication and collected analytics.